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You hire for skills.You lose people over culture.

CultureMatch captures what makes your company your company — and measures every candidate's culture fit. From culture handbook to match report.

No credit card needed · 14 days, all features

GDPR-compliant · Data in the EU · AI advises, you decide

Bakkerij Zomerdijk

Chapter 3 — How we give feedback

Feedback here doesn't wait for a performance review.

Sample passage, generated from intake answers

Sanne Vermeer

Example — not real candidate data

  • Innovation76%
  • Collaboration88%
  • Autonomy64%
  • Growth82%
87%

AI scores are advice, never the decision.

Strong culture fit

Why hiring on gut feeling goes wrong

Your last hire didn't make it past the trial period. Great CV, clicked with everyone in the interview — and still turned out to be a total mismatch. That's not bad luck. That's hiring on gut feeling.

And the smaller the team, the harder one mismatch hits: at 15 people, a single hire is roughly 7% of your entire company.

46%

of new hires fail within 18 months¹

89%

fail on attitude and fit — just 11% on skills¹

$14,900

average cost of a single bad hire (US)²

10 wks

before a mismatch even becomes clear³

This is what a culture match looks like

Move the sliders and watch the score change live. Culture isn't a vague feeling — it can be measured, dimension by dimension.

Innovation65%

Company · 80%

Collaboration75%

Company · 85%

Autonomy50%

Company · 60%

Growth80%

Company · 90%

Strong culture fit
  • Innovation78%
  • Collaboration85%
  • Autonomy85%
  • Growth85%

Where does that match come from? From your culture handbook.

Your culture handbook: culture, captured and alive

Not a template off the internet. You answer an intake about your values, leadership, communication and way of working — and AI turns it into a handbook that reads like it was written by someone who knows your office. Culture changed? Update it. It's a living document, not a PDF gathering dust.

What we believe in
How we work together
How we give feedback
How we make decisions

Bakkerij Zomerdijk

Chapter 3 — How we give feedback

Feedback here doesn't wait for a performance review. We keep it small and fast: within two days, one-on-one, and always about the work — never about the person. New colleagues find it takes some getting used to in week one; by week four they wouldn't have it any other way.

Sample passage, generated from intake answers

Map your company culture in 4 steps

  1. 01

    Fill in the culture intake

    Answer questions about your values, leadership, communication and way of working. Just you — no consultants, no workshops.

  2. 02

    Your culture handbook gets generated

    AI writes your first culture chapter in minutes. You read it, sharpen it and share it with your team.

  3. 03

    Create a job post and send the questionnaire

    Generate a job post that shows your culture. Candidates apply and fill in the culture fit questionnaire — no right or wrong answers.

  4. 04

    Get the match report

    For each candidate you see where it clicks and where to dig deeper in the interview. AI advises, you decide.

You run every step yourself, from intake to match report — no demo call, no consultant.

Questionnaire tool or living culture platform?

What you're comparingQuestionnaire toolCultureMatch
What you getA score per candidateA living culture handbook plus a score per candidate
Where it startsWith the test — culture is an afterthoughtWith your culture: capture first, then measure
Where it comes fromUS tooling, English-only questionsBuilt in the Netherlands, data stored in the EU, fully available in Dutch
The numbersBig shiny percentages, no sourcesHonest numbers, sources included

Free culture scan: which puzzle piece are you?

Four questions, one minute, zero prep. Discover your culture type — just for fun, and you might recognise your team in it too.

1 of 4

Your team faces a brand-new challenge. What usually happens?

We're onboarding our first customers now — you get the founders themselves on the line, and your feedback goes straight into the roadmap.

Lisa de Roos

Years in HR and talent management, and saw too often how a top hire on paper failed on culture.

Aylin

Developer through and through; built the platform that finally makes culture fit measurable.

Built in the Netherlands. GDPR from day one.

AI scores are advice, never the decision.

Meet the founders

Honest about AI, privacy and your data

Sources: ² CareerBuilder/Harris Poll (2017, US) · ³ Robert Half (2021, US) · ⁴ Intelligence Group (NL)

Read our privacy policy

Honest pricing. It's right here.

Free plan

€0

no time limit

Starter

€49

per month

Growth

Most popular

€149

per month

Or Lean: from €19 a month plus €2.50 per credit — you mostly pay when you hire

Start free and stay free — or try everything in Starter or Growth for 14 days.

Know it clicks before you sign.

No credit card. No commitments. Just 14 days to see if it clicks.

14 days is enough for one real vacancy: handbook, job post, questionnaire, match report.

culturematch

CultureMatch captures what makes your company your company — and helps you hire people who actually fit. From culture handbook to match report.

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Built in the Netherlands · GDPR-compliant · Data stored in the EU

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